Antutu Labs: Knockoff Smartphone Market Report 2017
Many people might have undergone some kind of wired experience. One day when you are walking in the street, a man passing by you whispers mysteriously to you :”want a phone? want an iPhone?” This kind of fraud has been exposed to the public several years ago. However, unfortunately, there are still many people getting tricked by this fraud. To most consumers, what is most concerned to them when purchasing electronics products is getting fake products, and the hazards increase when the purchase takes place at the corner shops. If you want to know whether your new phone is a real product or a knockoff, Antutu officer is definitely a good choice for you.
Today Antutu reveals our annual report of knock-off phones in the global market of 2017, in which we unveiled the state of knock-off smartphone market from multiple aspects, such as the most copied smartphones and the specific models. If you are interested to learn about the inside of knock-off smartphone market, don’t miss the following content.
Period of data statistics: January, 2017-December, 2017
Data Source: AnTuTu Officer
Number of Knockoff Phones Detected in 2017
The total number of verified devices with Antutu Benchmark in 2017 is 17,424,726, among which 2.64% of them were knockoffs.
Note: since the models of knockoffs are quite messy, the statistics doesn’t include the models with verification results of unknown or not successfully submitted.
Most Copied Smartphone Brands in the World 2017
From the above chart, we can see that Samsung was the most copied smartphone brand in the global market in 2017 with 36.23% of all knockoffs being Samsung clones, followed by iPhone, with a share of 7.72%. Other most copied brands were Chinese smartphone brands, including Xiaomi (4.75%), OPPO (4.46%) and Huawei (3.40%). In fact, with Chinese smartphone makers gradually attaching importance to expanding and enhancing offline selling in 2017, the number of Chinese smartphone clones was reduced.
Most Copied Smartphones in the World 2017
In general, we can see that Samsung Galaxy S7 Edge knockoffs were the most common in the knockoff market with the European version of Galaxy S7 Edge being the most copied model which accounted for 4.94% of all the knockoffs, followed by the Chinese version of Galaxy S7 edge knockoffs with a share of 2.94%. The Chinese version of Galaxy S8+ knockoffs came in the tenth position with a share of 1.04%. As high-end flagships, Fake Samsung W2016 and Samsung W2017 accounted for 2.80% and 2.23% respectively of all the knockoffs. The high profits brought by counterfeiting expensive flagships may be the main reason why these models were being copied.
Apart from Samsung, as iPhone X and iPhone 8 failed to win the recognition of consumers after they went on sale, price discounts were offered for iPhone 7 Plus, which significantly raised its cost performance and in turn lead to the proliferation of knockoff iPhone 7 Plus. Therefore, iPhone 7 Plus knockoffs ranked fifth with a share of 2.67%. In addition, OnePlus 3T, which is very popular in the global market ranked seventh with 2.00% of knockoffs being found, followed by Xiaomi Mi 5 which ranked eighth with 1.92% of knockoffs being found.
Stats on Hardware Configurations of Knock-off Phones in 2017
Counterfeiters make every effort to make knock-off phones look exactly like the real phones so that it’s difficult for consumers to distinguish fake phones from real phones from the outside, but they cut corners on the actual performance and hardware configurations of the knockoff phones. Users who unfortunately get knockoff phones may not identify any problems in a short period, but the actual performance is undesirable due to its inferior hardware configurations. Let’s take a look at our statistics on hardware configurations of knock-off phones.
In terms of CPU Cores, 57.8% of knock-off phones adopted the more cost-effective quad-core processors while 30.61% of them used octa-core processors. The share of ten-core processor was 7.54%. It seems that counterfeiters have used some real stuff to make the knock-off phones look more similar to the real phones, although you could not expect they have moral scruples.
With regard to display resolution, 1080P (34.33%) and 720P (32.45%) were still mainstream choices for counterfeiters, followed by 2k resolution with a share of 10.23%.
To sum up, in terms of foreign brands, most copied Samsung brands are mainly high-end business phones, including Galaxy S7 series, S8 series, Samsung W2016 and W2017. Although Apple’s popularity has cooled off in 2017, it’s still not uncommon to see iPhone knockoffs in the mobile market. In particular, it is rumored that after iPhone X hit the market, knockoff iPhone X started popping up in China immediately. Therefore, if you are looking to buy a new phone, Antutu suggests that you should go to the official store rather than take a risk on a cheap item at some corner shops.
As for Chinese smartphone brands, including Xiaomi, OPPO and Huawei, Chinese consumers might not need to worry about the possibility of getting knockoffs of these brands since it’s easy to find these brands from both online and offline stores in China and the relatively low margin of these brands may make counterfeiters avoid these brands. Unfortunately, some foreign consumers who don’t have easy access to these Chinese brands may turn to third-party global online stores, which gives counterfeiters potential chances.
Again, Antutu suggests that to avoid fake smartphones, consumers should always buy smartphones from official retail outlets, such as official stores, offline experience stores and B2C flagship stores in Jingdong and Tmall. After buying a new phone, make sure to check the outer package, spare and accessory parts, appearance and system hardware of the phone, and you’d better verify your phone with Antutu Officer so that you can timely fight for your rights in case any problem spotted.